CRM Manager – Lahore
Working for a leading footwear brand and retailer company, report to the Head of CRM and aid in devising and implementing the marketing campaign and retention strategy.
Job Responsibilities:
- Managing campaigns – including loading, testing and sending.
- Working with Head of CRM on strategy, promotions and planning.
- Assist in the appraisal of new data sets and add into CRM system.
- Update data records held within the CRM system.
- Setting up campaigns.
- Prepare reports on CRM data sets as requested.
- Data validation/cleansing.
- Builds/design – working with agency.
- Post campaign reporting.
- Managing weekly/monthly social media activities.